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IEC

  • Research Projects

    Focus on your primary responsibilities while moving your business forward.  Our research teams will deliver results without a large investment of your time.

    Contact us to get started

“[T]heir diligence and communication exceeded my expectations and have been utilized beyond what was intended.  I was impressed with the team members, their courtesy, attention to detail, and their ability to present information that was well prepared.  Any business owner should consider their engagement if they are in pursuit of these types of services. ”

-Gil Birdsong, COO

“Working with the [IEC] was an excellent experience.... We were able to gain unique insight into our business that provided a deeper level of analysis through what otherwise would have gone unexplored. We look forward to working with them again soon.”

–TJ Toolson, Senior Manager 

“Often, we come across new business opportunities that excite us, but our capacity keeps us from working them in a timely manner.  We use [the IEC] to fill those capacity gaps, so we don’t lose our momentum or excitement. Their detail and dedication to each project continues to exceed our expectations and give us a head start on developing the next ‘Big Idea’ for Emerson.”

–Jason Born, Cold Chain Innovation Lead 

Market Research

Competitive Analysis

Assess the competitive landscape, including competitor strengths, weaknesses, market share, and strategies.

Understand Target Audience

Segment the target audience based on demographics, behavior, and preferences. Identify key customer personas.

Discover Market Trends

Identify and document emerging market trends, consumer behavior shifts, and industry insights. Conduct a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) to assess the business's position in the market.

Community Research

Community Impact Scores

Conduct a community impact study to assess a business's or institution’s performance in terms of serving the community.

Community Outreach

Research and implement effective community outreach strategies, including identifying key programs, exploring regional engagement, and conducting surveys and focus groups to track changes over time.

Strategy Research

Enhance Profitability Analysis

Enhance profitability by optimizing the product portfolio and streamlining operations through a comprehensive analysis encompassing SKU performance, market opportunities, state certification approvals, financial health, and future projections.

Best Practices Research

Examination of successful methodologies, strategies, and approaches employed by leading entities within a specific domain to identify and adopt optimal practices for achieving superior outcomes.

Educational Research

Systematic collection and analysis of data related to the field of education (i.e. student learning, teaching methods, teacher training, and classroom dynamics).